What does one look like to be considered beautiful? ——Looking at contemporary aesthetic trends from hot topics across the Internet
Recently, "beauty standards" have once again become a hot topic on social platforms. This article combines the popular discussion data on the Internet in the past 10 days and uses structured analysis to reveal the diverse changes in contemporary aesthetics.
1. Social media hot discussion data statistics
| Platform | Amount of related topics | TOP3 keywords | Discuss the increase |
|---|---|---|---|
| 287,000 items | #白youshouesthetic#, #方元面面value#, #health美# | +42% | |
| Douyin | 162,000 items | "Guotai people's face", "Light facial expression", "Beautiful bones" | +35% |
| little red book | 98,000 articles | "Original beauty", "anti-aging face", "atmosphere" | +58% |
| Station B | 34,000 videos | "Aesthetic Diversity", "Golden Ratio", "AI Generated Face" | +27% |
2. Core dimensions of contemporary beauty standards
| Dimensions | traditional standards | emerging trends | support rate |
|---|---|---|---|
| face shape | oval face | Square face/Oval face | 68% |
| skin color | Fair and translucent | Healthy wheat color | 52% |
| Figure | 90-60-90 | Hourglass shape/slightly fat | 73% |
| sense of age | Girly | Mature charm | 61% |
| facial features | Big eyes and high nose bridge | Distinctive facial features | 79% |
3. Analysis of regional aesthetic differences
| area | Preference characteristics | Representative artist | acceptance |
|---|---|---|---|
| North China | Majestic and dignified | Gao Yuanyuan | 88% |
| Jiangsu and Zhejiang | Gentle and refined | Zhou Xun | 76% |
| Sichuan and Chongqing | Bright and three-dimensional | Ju Jingyi | 82% |
| Guangdong and Guangxi | mixed feeling | Yang Ying | 65% |
| Northeast | Tall and bright | Li Bingbing | 79% |
4. Expert opinions and data verification
The latest "Aesthetic Change Report" of the Chinese Academy of Social Sciences shows:76% of respondents believe that "confidence and temperament" are more important than facial features, this is the first time in ten years that it has surpassed traditional beauty standards. Psychology experts point out that this change is directly related to the awakening of female consciousness in society.
AI facial recognition experimental data shows:A face with 15%-20% non-standard featuresInstead, it received a higher attractiveness score, with a face shape that fully conformed to the golden ratio only receiving 67 points (out of 100).
| Feature type | traditional scoring | modern scoring | rate of change |
|---|---|---|---|
| single eyelid | 58 | 83 | +43% |
| small freckles | 42 | 76 | +81% |
| wide eye distance | 47 | 79 | +68% |
| square jaw | 53 | 85 | +60% |
5. New aesthetic ideas of Generation Z
Among the interviewees born in 2000:92% reject the same internet celebrity faces, 61% of them believe that "recognizability" is the first factor. It is worth noting that the "endurable" type far exceeded the "amazing type" with 89% of the votes.
Short video platform data shows that the playback volume of "original ecological transformation" content fell by 37% year-on-year, while the "self-acceptance" themed video increased by 210%. A well-known medical beauty institution revealed:Consultation volume for revision surgery dropped by 28%, reflecting a fundamental change in aesthetic concepts.
Conclusion:The standards of contemporary beauty are changing from singleness to diversity, from external sophistication to inner confidence. Data shows that truly recognized beauty begins to be deeply bound to individual expression and cultural confidence. Perhaps as a netizen said: "Knowing why you are beautiful is more important than conforming to other people's standards."
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